How to Secure Contracts for a Mural
An In-Depth Course on Launching, Marketing & Selling Murals
An incredible way to add interest, personality, branding, and just plain fun to any surface or room is by incorporating a mural. Starting a mural business or just landing your first project can feel intimidating, and it’s frustrating to figure out where to start on your own. There’s more to a mural project than just creating with paint! There are many factors to consider for a professional, successful project for yourself and your clients – especially when creating a work of art people will come to love. You may be wondering:
- How do I build a portfolio?
- How do I work with a client and design concepts for them?
- How do I do a client consultation?
- Should I work with contracts, and what does a contract look like?
- How do I figure out how much to charge?! 😢
- What should I look out for when I book a mural?
- And most of all...how do I give myself the tools for success for myself and my clients?
Murals add visual interest to a space through color, theme and design. You may want a creative outlet, and murals sound like a fun way to make additional income. Or you may be a painter looking to add this lucrative technique to your service offerings. You may also be a canvas artist who has been asked to bring your work to walls, ceilings, or other substrates. When working with clients and designers, you need to know how to provide a professional work of art for them and build your project portfolio as well.
Annie Margarita is a fourth generation interior designer and decorative painter. Her work ethic and talent pushed her to leadership positions, and she went on to be in and lead crews for Disney, Universal Studios, and many zoos and aquariums throughout the US and Europe. She then started a mural and decorative paint company and earned a degree in Interior Design while focused on walls and colorization. She’s been asked about mural contracting so often that she decided to create this course to share with you.
Here's what we'll cover.
By the end of this course, students will feel confident in contracting a mural and can add this technique as a lucrative service to clients. You’ll be able to put together the right processes for a successful mural business. You’ll know how to build your portfolio and market your services. You’ll learn how to meet with clients, how to ask the right questions at a consultation, and create concepts for them. You’ll also learn the proper technique for creating a bid, what to include in your contract, and the pitfalls to avoid. You’ll learn how to troubleshoot the most common challenges that come up, such as impending weather, guarantees, change orders, and record keeping. Lastly, we’ll provide pro tips on maintaining and nurturing a lasting relationship with your clients.
This course is for you if:
- You want to learn how to start a mural business, but you aren’t sure where to begin.
- You don’t have any experience in selling your art, but you’re excited to learn!
- You’re artistic, and you’re looking for a fun and transformative creative business.
- You’re a canvas artist, and would like to learn how to contract murals on walls, ceilings, and other substrates.
You’re wanting to add a lucrative technique to your painting services, and need to know everything from building a portfolio to leaving the client happy.